The Story
by Deborah Dumaine and the Better Communications(R) Team
Fast, accurate answers to all your business writing questions will be at your fingertips when you put this handy, carry-it-anywhere reference to work for you. Packed with practical guidance and real-world examples, it helps you
write better business documents in half the time
design winning proposals
generate e-mail that commands attention
create presentations and reports that achieve results
use visuals to maximum effect
choose from many sample documents for inspiration
write with greater clarity and impact
avoid redundancy, stiff phrasing, and "bureaucratic" writing
make every word count
handle complex technical topics with ease
learn the fine art of sending bad news
organize formal documents for impact
choose the best formatting techniques
avoid embarrassing mistakes in grammar and usage.
Since 1978, Deborah Dumaine and Better Communications(R) have improved the corporate writing of over 82,000 people. Deborah
authored "Write to the Top(R): Writing for Corporate Success" (Random House)
wrote "Harvard ManageMentor"(R)'s business writing segment
pioneered measurement of document quality and writing productivity
contributed to the "World Book Encyclopedia."
Better Communications 200 Fifth Ave, Fourth Floor Waltham, MA 02451 [email protected] "http: //www.bettercom.com"
Description
by Deborah Dumaine and the Better Communications(R) Team
Fast, accurate answers to all your business writing questions will be at your fingertips when you put this handy, carry-it-anywhere reference to work for you. Packed with practical guidance and real-world examples, it helps you
write better business documents in half the time
design winning proposals
generate e-mail that commands attention
create presentations and reports that achieve results
use visuals to maximum effect
choose from many sample documents for inspiration
write with greater clarity and impact
avoid redundancy, stiff phrasing, and "bureaucratic" writing
make every word count
handle complex technical topics with ease
learn the fine art of sending bad news
organize formal documents for impact
choose the best formatting techniques
avoid embarrassing mistakes in grammar and usage.
Since 1978, Deborah Dumaine and Better Communications(R) have improved the corporate writing of over 82,000 people. Deborah
authored "Write to the Top(R): Writing for Corporate Success" (Random House)
wrote "Harvard ManageMentor"(R)'s business writing segment
pioneered measurement of document quality and writing productivity
contributed to the "World Book Encyclopedia."
Better Communications 200 Fifth Ave, Fourth Floor Waltham, MA 02451 [email protected] "http: //www.bettercom.com"
